Lions shoes brand strategy to fight against the high financial crisis
From all competitive brands, "doing the brand" is the unique ability endowments, but the lions have not yet set up insurmountable barriers to competition, each mention lions brand, people tend to be pulled out a long list, may be the the list has become chaotic and unorganized, both among the domestic line of mainstream brands, there are a lot of living in second and third line of small brands, and even a lot of fish in the "cottage brand."
Inventory lions brand equity, is a mixed blessing, joy is the endless stream of local brands in the future also has a broader space for the survival and expansion, the stock can be described as a huge stone lion brand; the worry is that the absence of large-scale production cost of inputs, there is no core production technology, most enterprises are still doing some small brands superficial content.
It should be noted, in the post-crisis era, the brand will be the lions enterprise market success of the most important factor, differentiated brand competition, rapid pace of business has already started to re-positioning and market segmentation. This year a large number of enterprises from foreign trade to the domestic market-based frequent moves, made clear that the market is not only external demand uncertain future, a more positive market information, should be the maturing of the domestic consumer market, as well as the enormous power of corporate brand development.
In addition, the scale on the market, the city's corporate Although constantly force, but also greater strength and courage. In sharp contrast, the brothers developed a few counties over the same period business, the business has been work hard times, Sturm und Drang of capital into the operational phase. Current government is forward-looking to do the brand promoter, combined with the lions of their own city targeting, local brand should move faster, the brand continues to lead the competition, spare no effort to win the final battle.
http://yanghuaiyu.livejournal.com/
From all competitive brands, "doing the brand" is the unique ability endowments, but the lions have not yet set up insurmountable barriers to competition, each mention lions brand, people tend to be pulled out a long list, may be the the list has become chaotic and unorganized, both among the domestic line of mainstream brands, there are a lot of living in second and third line of small brands, and even a lot of fish in the "cottage brand."
Inventory lions brand equity, is a mixed blessing, joy is the endless stream of local brands in the future also has a broader space for the survival and expansion, the stock can be described as a huge stone lion brand; the worry is that the absence of large-scale production cost of inputs, there is no core production technology, most enterprises are still doing some small brands superficial content.
It should be noted, in the post-crisis era, the brand will be the lions enterprise market success of the most important factor, differentiated brand competition, rapid pace of business has already started to re-positioning and market segmentation. This year a large number of enterprises from foreign trade to the domestic market-based frequent moves, made clear that the market is not only external demand uncertain future, a more positive market information, should be the maturing of the domestic consumer market, as well as the enormous power of corporate brand development.
In addition, the scale on the market, the city's corporate Although constantly force, but also greater strength and courage. In sharp contrast, the brothers developed a few counties over the same period business, the business has been work hard times, Sturm und Drang of capital into the operational phase. Current government is forward-looking to do the brand promoter, combined with the lions of their own city targeting, local brand should move faster, the brand continues to lead the competition, spare no effort to win the final battle.
http://yanghuaiyu.livejournal.com/
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